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THE FOUR THE HIDDEN DNA OF AMAZON, APPLE, FACEBOOK AND GOOGLE

THE FOUR THE HIDDEN DNA OF AMAZON, APPLE, FACEBOOK AND GOOGLE - Penguin Books
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    THE FOUR THE HIDDEN DNA OF AMAZON, APPLE, FACEBOOK AND GOOGLE

    Scott Galloway

    Penguin Books

    9780552176231

    11 x 18

    326

    Angielski

    miękka

    In the same irreverent style that has made him one of the world’s most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional needs that have driven us since our ancestors lived in caves, at a speed and scope others can’t match. And he
    In the same irreverent style that has made him one of the world’s most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional needs that have driven us since our ancestors lived in caves, at a speed and scope others can’t match. And he reveals how you can apply the lessons of their ascent to your own business or career.
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      THE FOUR THE HIDDEN DNA OF AMAZON, APPLE, FACEBOOK AND GOOGLE - Penguin Books
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      THE FOUR THE HIDDEN DNA OF AMAZON, APPLE, FACEBOOK AND GOOGLE

      In the same irreverent style that has made him one of the world’s most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional needs that have driven us since our ancestors lived in caves, at a speed and scope others can’t match. And he reveals how you can ...

      Napisz swoją opinię